Given budget and time restraints, it is important that every PAC and grassroots communication be effective. As our culture puts more and more of an emphasis on visual content, videos are a great way to share your message with a wide audience. To be successful, however, you must be creative with your video development and its use. In this webinar, we’ll discuss how to incorporate videos into your PAC and grassroots strategies, including: How videos can be used to deliver your story in a meaningful way; Ways to use videos in your communication and fundraising efforts; Who to include in your videos and what messages are important to share; Maximizing your video development budget; Measuring your videos’ success
This webinar was held on October 1, 2015.