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2017 Webinar Recording: Using Twitter for Public Affairs and Advocacy Engagement
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Engage, educate and build support for your advocacy efforts using Twitter.

Twitter is an important tool for identifying key opinion leaders and building online relationships with important stakeholders. It can help your organization educate the media, policymakers, think tanks, and your employees or members about the policy issues your organization cares about. It’s also the ideal platform to build excitement around events and share instant updates and news with your followers.

How can you best use Twitter to your advantage? In this webinar, we’ll cover several strategies, including how to: Integrate your Twitter efforts into your overall social media strategy and measure engagement to ensure long-term success; Incorporate tweets into your fly-ins, site visits and other events; Unleash the power of your followers on calls-to-action and interactions with elected officials; Bolster your organization’s reputation as an industry leader through Twitter by providing quality content to your followers; and Identify and engage Twitter users who can help your organization with government relations, public affairs or CSR efforts.

This webinar was held on October 10, 2017.
Author: | Length: | Edition: 2017 |